Unwrapping Success: A Guide to Targeting Events in 2024

Discover unparalleled quality with Bottled Goose, your trusted partner for premium printed products. With years of expertise, we've perfected a rigorous quality control process, constantly evolving to exceed expectations. Our cutting-edge printing equipment guarantees consistently superior prints. Explore the convenience of our print-on-demand service, seamlessly integrating your store with our platform. Select from our distinctive product range to showcase your designs effortlessly. Say goodbye to stock management hassles; we handle it for you, ensuring swift order dispatch directly to your customers.


Firstly, sign up to our print on demand service by clicking here. Once you’re signed up, install our shopify app.


In the ever-evolving world of commerce, staying ahead of the curve is crucial for the success of any business. For gift shops, identifying and targeting the right events and occasions is a key strategy to boost sales and engage customers. As we step into 2024, let's explore the calendar of events that can be a goldmine for your business.

Print on Demand UK Printed Valentine's Day Candle
  • Seasonal Celebrations:

    • Springtime Blossoms: As the weather warms and flowers bloom, people celebrate weddings, birthdays, and baby showers. Offering customisable gifts like personalised drinksware or custom-designed candles can cater to these joyous occasions.
    • Summer Soirees: From graduations to summer weddings, the warmer months present opportunities for unique and memorable gifts.
    • Autumnal Bliss: As autumn arrives, focus on events like Halloween. Creating themed merchandise such as custom water bottles or other quirky drinksware can capture the spirit of the season.
    • Winter Wonderland: The festive season is a gift shop's prime time. Christmas, Hanukkah, and New Year's Eve provide ample opportunities for offering personalised gifts.

  • Life Milestones:

    • Birthdays: An evergreen occasion, birthdays are a consistent source of gift-giving.
    • Weddings: Capitalise on the wedding season with bespoke gifts like custom-designed candles.
    • Anniversaries: Couples celebrating their milestones present an ideal market for unique and sentimental gifts.
    • Baby Showers: Cater to the growing market of expectant parents with personalised commemorative drinksware.

  • Cultural and Global Events:

    • International Holidays: Target global events like Valentine's Day, Mother's Day, and Father's Day by offering region-specific designs and culturally relevant gifts. This approach can help your gift shop appeal to a diverse audience.
    • Sporting Events: Major sporting events, such as the Olympics or major football tournaments, can be capitalised upon by offering custom merchandise featuring team colours, slogans, or player prints.
    • National Celebrations: Consider tailoring your products to suit national celebrations or holidays in specific regions. This could involve creating themed merchandise for national days, historical events, or cultural festivals.
Print on Demand UK Mothers Day Printed Water Bottle

In the dynamic landscape of e-commerce, a print on demand gift shop's success is closely tied to its ability to tap into the pulse of various events and occasions. By strategically targeting seasonal celebrations, life milestones, and cultural events, businesses can not only increase sales but also build lasting relationships with customers. As we step into 2024, let the calendar guide your printing presses, creating bespoke, memorable gifts for every occasion.


Elevate your print-on-demand experience with Bottled Goose, a premier service specialising in cylindrical printing. Explore our exclusive product range, designed to seamlessly enhance your store offerings. Unlock a myriad of key features:

  • Consistent high-quality prints on every order.
  • Vivid full-colour CMYK printing for stunning results.
  • Directly connect your store to our print-on-demand service—skip third-party hassles.
  • Enjoy exceptional customer service from our dedicated team, ready to address your inquiries.

Revolutionise your printing game — sign up for our top-notch print-on-demand service today!

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.